Senior advisory for complex moments

Strategic clarity for leaders carrying complex responsibility

Supporting CEOs, founders, Chairs and boards to make sound decisions under pressure, strengthen governance and build organisations that endure.

30+years of leadership
LLBboard level judgement
1:1confidential senior counsel

Advisory support

Experienced judgement, focused on the outcome you need

Available for remunerated advisory and non executive appointments of one or two days per month, and focused strategic commissions.

The AMW approach

Clear sighted, constructive and grounded in practice

  1. 01

    Listen beneath the immediate problem

    Understand the history, relationships and pressures shaping the present situation.

  2. 02

    Create strategic clarity

    Separate symptoms from causes, surface risk and identify the decisions that truly matter.

  3. 03

    Design for lasting change

    Build practical structures, ownership and confidence so progress continues beyond the engagement.

About Anne-Marie

Experience that moves between boardroom and community

Read Anne-Marie's story →

A board level leader, Chief Executive and strategic adviser with more than 30 years of experience across professional services, housing, education, community sport and the voluntary sector.

Her counsel combines governance discipline with lived operational insight, independent judgement and a deep understanding of organisational purpose.

Perspectives from practice

Thinking for leaders who need more than a standard answer

Governance and growth

When Leadership Outgrows Structure

Growth is celebrated, but when responsibility expands faster than governance, leaders carry more risk than the organisation can hold.

Leadership advisory

The Real Role of a Senior Adviser

Good advice does not remove responsibility from the leader. It creates the clarity, challenge and confidence needed to exercise it well.

Board assurance

Crisis Readiness Begins Before the Crisis

Boards build resilience through clear authority, reliable information, honest challenge and decisions that can withstand scrutiny.

View all insights →

Begin with a conversation

Bring the decision you cannot resolve in the room you are already in.

Initial conversations are confidential and exploratory. We will establish what is needed, whether AMW Associates is the right fit and the most useful next step.

Email Anne-Marie